Norwich TV commercial production company JMS Group was briefed by Shearings Holidays and their agency Accord Marketing to produce a television campaign with appeal to an over-60s audience.
The commercial, promoting coach tour holidays, was shot during a six-day tour of the North of England by a two-unit crew (ground filming crew and drone team) and a large cast. I assisted as a data-wrangler on the week-long shoot, and edited and color graded the 30-second spot in DaVinci Resolve from more than four hours of raw footage. In the words of the client the campaign was a “phonomenal success”. It is one of many successful campaigns I have edited at JMS Group for Accord Marketing.